Gerry uses a “No Excuses-No Blame” approach with his audiences so that they look only to themselves for answers (ACTIONS) to today’s tough sales and leadership questions. In doing so, Gerry is a master storyteller with incredibly IMPACTFUL stories, anecdotes, and lessons that will inspire roll on the floor laughter, deep contemplative personal inventory, and heartfelt tears. His audiences typically leave with a sense of empowerment and enthusiasm to take on new actions to make an IMPACT on their lives and their careers.

Hire Gerry to open up your sales meeting or convention and get everyone prepared for ACTION and PERSONAL ACCOUNTABILITY with one of these blood pumping, inspiring, jaw dropping Keynote Addresses: (Click a tab to learn more!)


1-"Smart Selling-Make an IMPACT"

In this 90-minute keynote address, Gerry Layo takes the audience through his philosophies of the real world of professional selling in today’s marketplace. Using stories and citing examples from his best selling book, Smart Selling-You Gotta Open ‘Em Before You Can Close ‘Em, Gerry takes the audience through a simple to understand and surprisingly common sense approach to what he calls the people business. In doing so, he shows the audience the importance of focusing on “opening” the customer rather than just “closing” the deal. This session is very humorous and a big favorite for groups of sales professionals!

2-Customer Service is NOT a Department!

In this 90-minute keynote address, Gerry Layo takes the audience through a basic customer-centric philosophy in which he shows how “Everyone in a company who touches the customer in any way has the ability to drive customer loyalty or drive them away!” This session is full of humorous anecdotes and real-life examples of the good, the bad, and the downright ugly face of Customer Service in today’s marketplace. This session is outstanding for entire groups of people from various positions throughout every company.

3-Building a World Class Sales Organization.

In this 90-minute keynote address, Gerry Layo takes on the “mysterious black-box” of sales management in today’s marketplace. In this Keynote, typically used as an opening address to set the foundation for further sessions, Gerry discusses the role of the sales manager or business leader in growing their company through sales. “A sales manager’s job is not to grow sales-it is to grow salespeople, in both quantity and quality on a regular basis.” This session is designed with the CEO/Leader in mind and centers on the things necessary to build the proper systems that drive new customer acquisition and client retention in the sales process in every company.